
Willow Hill
COFOUNDER & CHEIF CREATIVE OFFICER, SCOUT LAB
Willow Hill is a Forbes-recognized entrepreneur and award-winning Chief Creative Officer at the helm of building the purpose-driven brands of tomorrow. As the Co-founder of the creative agency, Scout Lab, her work spans from sustainable fashion to ESG and tech.
Previously, she built and scaled Airbnb's global brand bringing a local and sustainable perspective to travel through the sharing economy.
Willow's work designing brands for the next generation has been featured by Nasdaq, The Disney Channel, Ad Week, Nylon, Rolling Stone, and more. Today in addition to Scout Lab, she is finishing her Executive MBA in leadership and innovation from the Stanford Graduate School of Business.
Panel: The Psychology of Fast Fashion: What Sustainable Fashion Brands Are Getting Wrong About Building a Compelling Brand Identity That Resonates with Consumers
