Dana is a graduate of the Fashion Institute of Technology, where she developed a foundation in design and product development that informs her systems-level approach to sustainability.

Dana brings more than two decades of experience across fashion, sustainability, and business strategy. She spent over 15 years at Mara Hoffman, where she helped shape the brand’s sustainability and circularity strategy, contributing to its recognition as a leader in responsible design. She now leads Dana Davis Consulting, advising brands, innovators, and investors on sustainability strategy, commercialization, and responsible growth.

Dana brings deep experience in building and implementing sustainability and circularity strategies within a real business context. Her work offers a grounded view into what it takes to translate sustainability from vision into operations, particularly when it is embedded at the core of a brand. Her perspective provides insight into how brand positioning, consumer response, and commercial performance intersect in practice.