2026 SPEAKER
Jasmine Bina
Founder
|Concept Bureau, Exposure Therapy
Jasmine Bina is a cultural futurist and strategist who helps brands decode emerging belief systems, generational shifts, and the cultural forces shaping what comes next.
Cultural Strategy
Foresight & Future Trends
Consumer & Generational Shifts
Academic Background
Jasmine takes an anthropological approach to understanding culture, applying research methodologies that uncover how belief systems, narratives, and values evolve over time. Her work focuses on identifying the underlying cultural forces shaping behavior and markets.
Industry Experience
Jasmine takes an anthropological approach to understanding culture, applying research methodologies that uncover how belief systems, narratives, and values evolve over time. Her work focuses on identifying the underlying cultural forces shaping behavior and markets.
Why we're excited for Jasmine to speak at SFF26
Jasmine brings a focus on belief systems, generational values, and the narratives that shape adoption. Her perspective underscores that consumer behavior is not driven by logic alone, but by identity, aspiration, and social context—factors critical to moving sustainable fashion beyond niche positioning.
Hear Jasmine speak at
SFF26
Join 400+ leaders from companies like
Join the Conversation at SFF26
Tickets are available now. Join sustainability leaders exploring how consumer behavior shapes whether sustainability initiatives gain traction, create business value, and continue earning investment.
