2026 SPEAKER

Melody Serafino in

Melody Serafino

Co-Founder

|

No. 29 Communications

Melody Serafino is a communications strategist, writer, and sustainability storyteller who helps brands and organizations communicate complex sustainability issues in ways that build trust, relevance, and engagement.

SUSTAINABILITY COMMUNICATION
TRUST & PERCEPTION
NARRATIVE STRATEGY

Academic Background:
Melody has taught Writing Across Media at New York University and has lectured internationally on storytelling, communications, and public relations.
Industry Experience:
Throughout her career, Melody has worked across journalism, media relations, and strategic communications, helping brands, nonprofits, and mission-driven organizations shape how sustainability is understood and communicated. Her clients have included VEJA, The Or Foundation, ReFED, TED, 66°North, and Museum for the UN – UN Live. She has also contributed to academic and industry discussions on sustainability communications, including a chapter on communicating sustainability in Fashion Brand Narratives: Theory and Practice.
What Melody Brings to the Conversation:
Melody works at the intersection of sustainability, storytelling, and public perception. Her experience helping organizations communicate complex issues gives her a unique perspective on one of the industry's growing challenges: how brands build trust and communicate sustainability in an environment increasingly shaped by regulatory scrutiny, greenwashing concerns, and consumer skepticism. Her work explores what happens when sustainability communication becomes too complicated, too cautious, or too constrained—and what organizations can do to communicate progress in ways that remain credible, understandable, and actionable.

Hear Melody speak at SFF26

Join 400+ leaders from companies like

Pangaia
Nordstrom
AII
Vestiaire Collective
Adidas
VF Corp
Rothy's
cascale
everlane
eBay
Pangaia
Nordstrom
AII
Vestiaire Collective
Adidas
VF Corp
Rothy's
Cascale
Everlane
eBay

Join the Conversation at SFF26

Tickets are available now. Join sustainability leaders exploring how consumer behavior shapes whether sustainability initiatives gain traction, create business value, and continue earning investment.

October 28–30, 2026
Hyatt Regency Portland, Portland, Oregon
Conference attendees in conversation at the Sustainable Fashion Forum (SFF26), a consumer behavior and sustainable fashion conference taking place October 28-30, 2026, in Portland, Oregon.