Evelyn holds a B.A. in cultural anthropology from Duke University, where she graduated summa cum laude. She also earned a Master’s degree in Marketing from the Institut d’Etudes Politiques in France, grounding her work in both human behavior and business strategy.

Evelyn has worked with companies including Google, Airbnb, Procter & Gamble, TikTok, Microsoft, Intuit, and The World Bank, applying behavioral science to product, marketing, and growth strategy. With a background in product management and marketing, she brings a practical, execution-focused approach to designing for real human behavior.

Evelyn represents the applied edge of behavioral science. Drawing on her work with global companies across product, growth, and design, she translates behavioral theory into execution, grounding the conversation in what it takes to build for real human behavior rather than assumptions.