Evelyn holds a B.A. in cultural anthropology from Duke University, where she graduated summa cum laude. She also earned a Master’s degree in Marketing from the Institut d’Etudes Politiques in France, grounding her work in both human behavior and business strategy.

Evelyn has worked with companies including Google, Airbnb, Procter & Gamble, TikTok, Microsoft, Intuit, and The World Bank, applying behavioral science to product, marketing, and growth strategy. With a background in product management and marketing, she brings a practical, execution-focused approach to designing for real human behavior.